Midwifery Today Print Magazine
Demographics and Occupations
Midwifery Today has a paid subscriber list of 2,500
and newsstand sales of 400, with an estimated readership of nearly 10,000.
We print 3500 magazines as we distribute back issues.
Most of our subscribers are between the ages of 20 and 50, with
annual incomes ranging from $10,000 to $90,000, who share their magazine with
an average of 3 other people.
| Distribution by areas: |
| West Coast region | | 35% |
|---|
| East Coast region | | 44% |
|---|
| Midwest region | | 15% |
|---|
| Outside U.S. | | 6% |
|---|
(Note: Because birth professions often overlap, numbers add up to more than 100%. Stats from September 2003.)
| Midwives | | 29% |
|---|
| Certified Nurse Midwives | | 23% |
|---|
| Student Midwives | | 12% |
|---|
| Apprentice Midwives | | 4% |
|---|
| Aspiring Midwives | | 14% |
|---|
| RNs | | 16% |
|---|
| Doulas | | 20% |
|---|
| Childbirth Educators | | 13.5% |
|---|
| Breastfeeding Professionals | | 3% |
|---|
| MDs | | .6% |
|---|
| Naturo/Homeopathic Physicians, Chiropractors | | .9% |
|---|
| Physician Assistants | | .2% |
|---|
| 
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